List of Cognitive Biases You Need To Know About
List of Cognitive Biases You Need To Know About

The human brain has evolved over 7-million years to survive in a very dangerous world. Mental programming like the “flight or fight” instinct helped us to live and reproduce in desolate environments with scarce resources. Today, much of the earth’s population experiences a very different world to that of our ancestors, and yet our brains’ mental biases […]

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What Is "Man with a Hammer” Syndrome and How Can You Avoid It?
What Is "Man with a Hammer” Syndrome and How Can You Avoid It?

As a producer, part of my job is finalizing deals with other businesses. And whenever I’m having trouble closing a deal, I ask myself what the incentives are of all the parties involved. What are my incentives, and how could they be clouding my judgement? How is the person across the table from me incentivized, and how are those incentives affecting their view of the deal […]

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